Unlock Breakthrough Creative Performance

We supercharge your growth marketing with fresh, conversion-driving creative for social, YouTube, programmatic and connected TV. Our in-house team takes a full-funnel, test & learn approach that drives immediate ROI while advancing your brand and unlocking critical audience insights. We offer creative in tandem with managed growth services or standalone through a flexible subscription model that’s fit to your specific needs.

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Our Capabilities

Creative Direction
& Design
Motion Graphics
& Video Editing
3D Imagery
& Animation
Audio Design
(VO, SFX, Music)
Platforms Specific
Best Practices
Illustration &
Character Design
Creative Testing

Supported Channels

How it Works

Flexible Deliverables

Set number of concepts, variants, adaptations per month

Performance Analysis

Integrated performance analysis & test strategy consultation

Testing Framework

Monthly creative strategy workshop & learnings deep-dive

Creative Team

Dedicated account team available for live collaboration and analysis

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Case Study


Discretionary spending messaging (dates, drinks, accessories, nice-to-haves) started to underperform as users began to spend cash advances on more essential items (groceries & gas etc.)

After successful isolated use-case testing & customer research done by Klover, Headlight was able to identify key personas & case-scenarios highlighted in a variety of different creatives, finding new top performing ads which increased CTR by 92% and cut the CPA in half.

Case Study


Roman and a number of strong performing product-focused assets, performance began diminishing through May as a result of creative exhaustion and new assets unable to drive similar performance.

Headlight was able to create a number of patient-focused assets featured real stories of their health care journey that increased previous CTRs by 84% and treatment requests by 46%.

Case Study


SoSecure by ADT was unable to expand into new audience segments and was dependent on promotional messaging that limited its reach.

Headlight created a diverse series of product use case videos that improved core KPIs (+32% CTR, -37% CPR) while uncovering new core audience targeting.

Let’s Work Together

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